K.Y.L.
A fake group that people try to join by copying a rumor, but it's all nonsense until the real KYL crew from Republic, MO drop the secret on December 12, 2012, and everyone else just looks like they got roasted.
Text: I tried KYL and got roasted like a chicken
Tweet: KYL is fake until the real ones show up
DM: You're not KYL, you're just a joke.