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When a website splits up a long article into tiny pieces just so you have to click 'next' like a damn hamster on a wheel. They do this to make you waste time and look at more ads, like a greedy kid at a candy store.
'Why is this article only 10 words per page? I'm not even done reading yet!', @angry_reader
'I clicked next 12 times just to see the last image. My phone is dying.', @web_user_42
'This pagination is like my ex's texts: one sentence at a time.', @text_hater